Business Finance Homework Help

Business Finance Homework Help. Week 4 Assignment – Advertising

USE TEMPLATE INCLUDED FOR ESSAY PART! USE IT FOR THE WRITTEN PART. THE POWERPOINT CAN BE DONE IN A NORMAL TEMPLATE. POWERPOINT NEEDS TO BE WELL DONE!

Week 4 Assignment – Advertising

wk4_MAN105_A.pngSocial Media, Radio, video, and television, when done well, can bring your message to life. Always monitor the results of your advertising to see what’s working and how you can make your marketing dollars go further. At one time print ads and brochures were the most common forms of advertising, whereas billboards, banners, and signs were somewhat overlooked.

This class covers the traditional forms of advertising only. Social Media Marketing is covered in other Business classes offered by the University.

Radio and television are both important and effective media for marketing/communications. Yet they differ greatly in many, many ways.

Read chapters 11, 12 and 13 to assist with this assignment. This assignment consists of two parts: A written paper and a 5-slide PowerPoint presentation complete with graphics and author’s notes.

First, in a minimum of 250 words (excluding the title and reference pages), in IWG Format with at least three references, and answer the following two questions.

1. Discuss thoroughly the advantages and disadvantages of radio and Television

2. Based on your opinion what are the advantages or disadvantages of Social Media (Facebook, Tweeter, Youtube, FourSquare, etc.) to advertise a product/service.

Show and Sell!

  1. Television
  2. Radio
  3. Newspaper
  4. Social Media/Internet
  5. Billboards


Then, create a 5-slide PowerPoint with graphics and author’s notes that illustrates how you would use each of the following media to advertise your favorite pizza.

How to Add Notes to a PowerPoint Presentation(1).mp4Play media comment.

Rubric

Criteria Ratings Pts

This criterion is linked to a Learning OutcomeTimelinessFull assignment submitted by Saturday 24 points

24.0 pts

Exemplary: Both documents submitted on time

12.0 pts

Needs Improvement: 1 document submitted on time

0.0 pts

Not Completed: Please submit your assignment in full

24.0 pts

This criterion is linked to a Learning OutcomeMechanicsPaper is structurally sound, proper grammar and word choice used; transitional sentences draw paragraphs together 15 points

15.0 pts

Exemplary: All mechanical and structural requirements met

10.0 pts

Proficient: 2 of 3 requirements met

5.0 pts

Needs Improvement: 1 of 3 requirements met. Please see your learning coach in the Student Success Center for assistance

0.0 pts

Not Evident: None of the requirements met. Please see your learning coach in the Student Success Center for assistance

15.0 pts

This criterion is linked to a Learning OutcomeFormattingStudent submission followed the Institution Writing Guidelines, if applicable, or followed formatting requirements for assignment as directed in the instructions.

15.0 pts

Exemplary: All formatting requirements met

10.5 pts

Proficient: 3 or 4 requirements met 9-12 points

4.5 pts

Needs Improvement: 1 or 2 requirements met. Please see your learning coach in the Student Success Center for assistance 3-6 points

0.0 pts

Not Evident: None of the requirements met. Please see your learning coach in the Student Success Center for assistance

15.0 pts

This criterion is linked to a Learning OutcomeWord DocumentMeets minimum word requirements, addresses all questions fully; uses references to enhance original thought. 33 points

33.0 pts

Exemplary: All requirements met

24.5 pts

Proficient: 2 or 3 requirements met 22-27 points

13.5 pts

Needs Improvement: 1 of 3 requirements met. Please see your learning coach in the Student Success Center for assistance

0.0 pts

Not Evident: 0 of 3 requirements met or document not submitted. Please see your learning coach in the Student Success Center for assistance

33.0 pts

This criterion is linked to a Learning OutcomePowerPoint PresentationPresentation contains an introduction slide, required content slides, and a reference slide; Graphics used where appropriate (at least 1 per content slide); Minimum of 50 words in author’s notes 33 points

33.0 pts

Exemplary: All requirements met

24.5 pts

Proficient: 2 of 3 requirements met 22-27 points

13.5 pts

Needs Improvement: 1 of 3 requirements met. Please see your learning coach in the Student Success Center for assistance 11-16 points

0.0 pts

Not Evident: Requirements not met or presentation not submitted. Please see your learning coach in the Student Success Center for assistance

33.0 pts

Total Points: 120.0

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