Business Finance Homework Help

Pick ONE of the following two case studies for this portion of the assignment, and follow the

steps associated with that case study.

Case Study #1: The Target Data Breach of 2013

I. Watch the video in the video library titled “The Big Picture: Target Data Breach.”

Target Data Breach
https://www.youtube.com/watch?v=pom42RDo_wE

II. In < 700 words, write a response essay that addresses the following questions/issues:

● How did hackers compromise Target’s network? How did news of the breach

reach Target? How did this news reach the public?

● How could Target have been more proactive in its response to the breach?

● As a consumer, how do you feel personally about the Target breach? (If you were

impacted by it when it occurred, you can write about your personal experience; if

not, you can put yourself in the shoes of someone who was affected, and write

from that perspective). Does learning about an incident such impact any of your

future behavior? Why or why not?

You may consult outside sources to help inform your understanding of the general

themes/ideas, but you do not need to. No citations are needed, either. Most of your time and

energy should be devoted to the third section. The facilitators and I are looking to see case

write-ups that demonstrate effort and originality — not some particular “right” answer to the

questions.

Remember the word limit — it is included here for a reason.

Case Study #2: The eBay Data Breach

I. Watch the video in the video library titled “The Big Picture: eBay Data Breach.”

eBay Data Breach – eBay asks 145 million users to change passwords after data breach
https://www.washingtonpost.com/news/the-switch/wp/2014/05/21/ebay-asks-145-million-users-to-change-passwords-after-data-breach/

II. In < 700 words, write a response essay that addresses the following questions/issues:

● How did hackers compromise eBay’s system? What were they able to obtain?

How did eBay learn of the breach?

● How do you feel about the way that eBay handled the breach?

● As a consumer, how do you feel personally about the eBay breach? (If you

are/were an eBay user, you can write about your own personal perspective; if not,

you can put yourself in the shoes of someone who was affected, and write from

that perspective). Would the fact that this incident occurred impact your

likelihood to use eBay in the future? Why or why not?

You may consult outside sources to help inform your understanding of the general

themes/ideas, but you do not need to. No citations are needed, either. Most of your time and

energy should be devoted to the third section. The facilitators and I are looking to see case

write-ups that demonstrate effort and originality — not some particular “right” answer to the

questions.

Remember the word limit — it is included here for a reason.