Business Finance Homework Help

Before you can create a marketing strategy for a firm, you have to analyze the external and internal environments in which the firm exists. This will help you create lists of possible opportunities that your company can pursue for growth. To practice this skill, you will analyze the environment for Wilmington University.

1. Complete a PESTEL analysis (Ch. 3, Analyzing the Macroenvironment, pgs. 72 to 84)
2. Complete a SWOT (Ch. 2, pgs. 49 to 52) analysis
3. List three recommendations the University might follow to insure future growth.

you must perform two different types of analyses:

(1)a PESTEL analysis with a conclusion based on your analysis, and (2)a SWOT analysis with recommendations based on your analysis.

• The PESTEL analysis must be formatted as a table with single sentence statements

• The SWOT analysis must be formatted in 4 quadrants.